In this Blog we are going to discuss about How Pinterest will be helpful for Blogging.
In simple terms we use Pinterest to drive traffic to our website or Blog.
We can get on average about 80k/month outbound clicks from Pinterest to the website using the below steps.
And it’s all free organic traffic!
Know the Power of ‘Other’ Pins.
To get traffic from Pinterest, the first thing is to let users save something from your website.
When you check Pinterest analytics, look for lots of “Other Pins.”
These are pins linked to your website that your account didn’t create, others are saving images from your site.
Now, Why are these “Other” pins important?
Well, accounts that do great on Pinterest always have many “Other” pins.
They usually have only a few of their own pins at the top of their stats.
Imagine someone finds your pin on Pinterest and wants to save it to their board.
They need an image from your website.
But here’s the trick, it only works if there’s an image available.
Checking “Other” pins on Pinterest won’t immediately show which board it was saved to, but you can find that in detailed analytics.
What you can see, though, is all the boards to which other users saved this pin.
A few things can mess up “Other” pins and limit your Pinterest traffic.
Sometimes, people make Pinterest, friendly pins but forget to add them to the actual page.
Visitors can’t find an image to save.
Another issue is missing social sharing buttons.
If they’re at the end of your post, most visitors won’t see them.
Use WordPress themes with social icons or the Grow Plugin by Mediavine.
Make sure these buttons work well on mobile devices, as most Pinterest users are on the mobile app.
In summary, having pins saved by others from your website is crucial for your Pinterest traffic.
If you want to explore more about Pinterest SEO and how to get around 80k monthly visitors for free, check out Pinterest SEO.
Use a Business Account on Pinterest!
If you’re looking to get traffic from Pinterest, here’s a golden rule, never use a personal account for this.
Stick to Business accounts when promoting websites.
You might wonder, can’t I just use my personal account? Well, here’s the story, it’s against Pinterest’s terms of service, putting your account at risk of suspension.
Plus, if they suspend your account, they might even block your website’s domain, making it impossible to send traffic from Pinterest, even with a new account.
Why take such a risk when a business account on Pinterest is entirely free and just takes a few extra clicks to set up?
With a business account, you can officially verify your website.
According to Pinterest, pins linked to a verified domain get priority distribution.
And don’t forget, a business account gives you access to Pinterest analytics, helping you understand what’s working and which pins are driving traffic.
So, skip the personal account and go for the business one, it’s the smarter move!
Get Creative with Multiple Pins!
Ever wonder how Pinterest decides what to show users?
Here’s a trick, when someone clicks on a pin and checks out your site, Pinterest starts showing them more pins like the one they clicked.
Now, imagine they could see different images you created for the same page they just visited.
That’s more exposure for you!
Here’s a common question, what if you have 50 pages on your site? Some might worry that if they create 5 pins a day for different pages, they’ll run out of pins in 10 days.
Guess what? You can and should create more than one image for the same page URL.
Make sure the images look different enough so people don’t think they’re too similar.
Changing the background image helps, and try different styles, sizes, colors, and text overlays to make your pins really stand out.
Now, can you save all three images at once? Nope!
Here’s a crucial tip, don’t save different pin images with the same URL back-to-back.
Pinterest doesn’t like that, it sees it as spammy behavior.
If you keep pinning the same link too often, Pinterest might think you’re a spam account, and that’s not good for your reach or your account.
We definitely want to avoid that, right?
Keep Your Pins Fresh with Scheduling!
We all love to see different things on our feeds, right?
If you keep sharing the same link over and over, your boards might not look as interesting to your followers.
So, mix it up!
Instead of posting all three versions of your pins at once, use scheduling.
Save one today, and maybe another about a week later.
Pinterest’s scheduler lets you do this easily.
Remember, you can even pick a specific time to publish.
But make sure it’s when your audience is awake.
For example, if you’re in Europe but want to reach people in the United States, consider the time zone difference.
Pinterest is most active in the evenings, around 8-9 PM, so choose the right time based on where your audience is.
If you want it even easier, use Tailwind. It’s an approved Pinterest scheduler that lets you schedule pins to many boards at once, set intervals, and everything is in the time zone you pick for your Tailwind account.
Use Simple Keywords
When you’re trying to get views on Pinterest, don’t focus on really specific or long words like you would on Google.
Here’s why it’s better to stick to short and popular words.
Firstly, Pinterest doesn’t care if your website is old or new.
It doesn’t look at things like domain authority or backlinks, unlike Google.
So, even if you’re new to Pinterest, you can compete for popular keywords.
Secondly, people on Pinterest usually don’t search for very detailed stuff like they do on Google.
They don’t have a specific word in mind when they come to Pinterest.
On Pinterest, all pins have a similar chance of getting clicks.
The trick is to make your pin look cool with a great design and text.
But when you save your pins, just pick the board that fits best.
Find a board with a title that matches the keyword in your pin.
After saving it to the main board, you can also save it to other boards that make sense.
Just be sure your pin starts on the board that fits it the most.
By doing this, you help Pinterest understand what your pin is actually about and you help the algorithm find the right people who will be actually interested in your content and will show early engagement on your pins.
So, this is all about Pinterest tricks that helps in driving traffic to your Blog, if you have any queries don’t hesitate to comment below.
